When it comes to packaging design, typography is often overlooked. However, it can be a powerful tool for communicating with consumers and making your product stand out. What is typography? […]
The environmental impact of paper bags
With environmental awareness on the rise, the choice between paper and plastic bags is a significant topic. It is important to understand the environmental impact of paper bags, both positive […]
Screen printing vs. Digital printing
Screen printing is a printing method that uses a mesh to transfer ink onto a substrate. It is a versatile method that can be used to print on a variety […]
Copyright: 5 aspects packaging companies can’t protect
Crafting eye-catching designs and unique branding can set your products apart. However, there are limits to what can be protected through copyright. In this blog post, we’ll explore five aspects […]
The psychology behind colour choices in packaging
Have you ever wondered why some coloured packaging seem to leap off the shelves, while others blend into the background? It’s not just a stroke of luck; it’s a calculated […]
Safeguard your logo design
If you’ve ever wondered, “Can someone steal my logo?” – the answer is yes. But don’t let that dampen your creative spirit! In today’s competitive marketplace, your logo serves as […]
Logo costs and copyrighting your logo in the UK
A logo is a vital aspect of any business’s branding strategy, serving as a visual representation of its identity and values. If you are a business owner in the UK […]
What happens to the plastic bag tax money?
The implementation of a plastic bag tax has become a common strategy for governments worldwide to reduce single-use plastic waste and promote environmental conservation. However, many people wonder what happens […]
Eco friendly bags: the sustainable choice
In a world where environmental consciousness is paramount, eco-friendly bags have emerged as a sustainable alternative to traditional plastic bags. These environmentally conscious alternatives not only reduce plastic waste but […]
Product packaging: impact of social media
How do elements such as colour and typography affect the customer’s purchasing decision? What can be done to make your product more successful and marketable? Get the insights from this article.